Derek Birdsong is an enterprise software veteran in the app dev and infra space, leading marketing for ServiceNow's Creator Workflows business, with a focus on Low Code Workflow, Integration, RPA, and AI. Having held leadership positions at other leading tech companies such as TIBCO and Sabre, he has scaled multiple product lines from zero to one-hundred and one-hundred to one-billion; both up and down the application stack. Derek has a unique expertise in distilling technical or complex software paradigms into easily understood, consumable strategies for customers that drive business results.